NEW After Hours Collection at PLA
Subtle color. Elevated artistry. Endless possibilities.
Introducing the After Hours Collection
Meet the After Hours Collection — the newest evolution in color lash extensions from PLA Beauty. Designed for lash artists who crave creativity with a touch of sophistication, this collection brings six rich, low-key shades that enhance your client’s natural beauty while adding dimension, softness, and a luxe twist to every set.
At PLA, we know lash artistry is about more than just application: it’s about expression. You deserve tools that help you stand out in a saturated market and deliver custom looks that reflect your client’s individuality. After 10 months of in-depth color testing and artistry development, our expert lash team created a collection that blends seamlessly into your everyday lash sets, giving you the freedom to go subtle, sultry, or show-stopping with intention.
Why We Created the After Hours Collection
The inspiration behind this line was simple: to make color lashes wearable.
We wanted to move beyond bold, high-contrast shades and introduce color lash extensions that feel sophisticated, natural, and inclusive, colors that complement a variety of skin tones, hair shades, and eye colors.
Whether your client is a natural redhead looking for the perfect auburn lash extensions to match their brows, or someone who loves soft dimension without drama, After Hours was made to meet that need.
Our mission? To empower lash artists to offer more than just black or brown and to expand your artistry without sacrificing refinement or professionalism.
The Lash Extension Shades You’ll Fall in Love With
Each hue in the After Hours Collection was carefully chosen to enhance natural eye color, add depth to lash sets, and offer a customizable palette that flatters every client.
Plum
A deep reddish-purple that brings out green and hazel eyes. Perfect for artists who want a pop of color that’s subtle yet magnetic.
Merlot
A warm red-brown with luxurious undertones, ideal for clients who love rich, romantic looks that add depth to brown eyes.
Smoke
A grayish-brown with soft black undertones. Elegant, versatile, and perfect for clients who want dimension without drama.
Auburn
Created with natural redheads in mind, Auburn beautifully complements lighter skin tones and warm hair shades for a harmonious, natural look.
Bourbon
A true chocolate brown that melts seamlessly into natural lashes. The perfect upgrade for clients who prefer softer definition over deep black.
Bordeaux
A deeper, moody brown with wine undertones that adds intrigue and intensity to any set.
Why Lash Artists Are Obsessed
The After Hours Collection is not just a product line, it’s a movement for artists who want to evolve their craft.
Are you:
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An artist who loves clean, natural-looking sets?
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Someone curious about color but not ready to go bold?
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A lash tech looking to stand out while keeping it professional?
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Ready to elevate your artistry with intention?
Then After Hours is for you.
These natural color lash extensions were designed to enhance, not overpower, giving you the ability to subtly customize your sets and boost your portfolio content with fresh, elevated looks that clients can’t stop booking.
Why Clients Will Love It
Your clients are craving something new, something that feels effortless, natural, and unique to them. The After Hours Collection gives them exactly that.
Here’s why clients are asking for color lashes more than ever:
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They look natural, not “done.”
The softer hues mimic natural lash tones while adding warmth and light. -
They save time on makeup.
The right tone enhances their eye color, making mascara and liner optional. -
They feel like themselves — only better.
The goal isn’t transformation; it’s elevation. -
They photograph beautifully.
These tones add subtle dimension under studio or natural light, making your content pop on social media.
Why You’ll Love Lashing With Them
When artistry meets intention, magic happens. The After Hours Collection allows you to:
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Enhance natural eye color with soft contrast and complementary hues
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Add dimension and softness to classic or hybrid sets
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Increase perceived value in your services with customized artistry
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Make your content stand out — clients notice the difference, and so will your followers
And yes, they’re still PLA-quality through and through, made from our signature Korean PBT, with ultra-soft fibers, consistent curl retention, and perfect fan structure.
A Fresh Look, Inside and Out
We didn’t just stop at the lashes. The After Hours Collection debuts in our brand-new PLA packaging, featuring an updated, modern design that adds a pop of personality to your workspace.
Because every lash artist deserves tools that inspire creativity and look beautiful on your lash cart.
The Science of Subtle
Color lashes can be intimidating, but After Hours makes them approachable.
Think of them as your new go-to brown lash extensions, only better. Each shade is designed to play with natural light, shifting softly between tones as your client moves, creating a multi-dimensional effect that black lashes alone can’t achieve.
The result?
A softer lash line that feels effortless, luxurious, and bespoke.
Ready to Elevate Your Lash Sets?
Whether you’re looking to refine your artistry or expand your color lash menu, the After Hours Collection is your new secret weapon.
These tones are low-key enough for everyday wear, but elevated enough to make your work unforgettable.
Try mixing them into your favorite black lash sets for dimension, or go full After Hours for a soft-glam look that turns heads without shouting for attention.
Your artistry deserves to evolve, and your clients deserve lashes that are uniquely them.
Take the Next Step with the After Hours Collection
The After Hours Collection is for the artist who loves subtle sophistication.
It’s for the client who wants to feel seen, not styled.
It’s for the lash tech who knows that sometimes, less really is more.
So go ahead, pour yourself a little Merlot, mix in a dash of Plum, and create your next masterpiece.
Your artistry deserves it.
